Helmed by Stargate, Always Come Back To Your Love is an aural portfolio of every ‘00s production gimmick available to an aspiring pop star
Melanie B – Feels So Good
By the time Feels So Good was released, Melanie B’s debut album campaign was close to dying of old age having spanned almost three years.
Girls@Play – Airhead
The sad truth is that Airhead will be forever overlooked as one of the fundamental building blocks of the world we live in today.
Christina Aguilera – What A Girl Wants
What A Girl Wants finds Christina Aguilera reiterating to her beau that even though he’s horny as hell, she is definitely not going past second base.
S Club 7 – You
With a rocket shoved up its arse, ‘You’ was elevated from an unremarkable album track into one of S Club 7’s most brilliant singles.
*NSYNC – (God Must Have Spent) A Little More Time On You
There’s nothing remotely subtle about any aspect of the single – but it was the ‘90s and subtlety was not a concept that pop acts were required to grasp.
Atomic Kitten – Whole Again
For better or for worse, the brash pop of Atomic Kitten 1.0 was swiftly traded for the MOR pop of Atomic Kitten 2.0
Cleopatra – Cleopatra’s Theme
‘Cleopatra’s Theme’ was expertly realised in marketing the group as stars. All they had to do was wait for the rest of the world to catch up.
Aqua – Doctor Jones
‘Doctor Jones’ was important in elongating Aqua’s success beyond ‘Barbie Girl’ and proving there was more to them than a cartoon pop gimmick.
a1 – Caught In The Middle
If ever there was a glimmer of hope that a1 could pull off a reinvention as an adult contemporary act, then ‘Caught In The Middle’ was it.
Britney Spears – Born To Make You Happy
Despite only being released in Europe, ‘Born To Make You Happy’ went on to be one of the biggest hits from Britney Spears’ debut album.
allSTARS* – The Land Of Make Believe
After two underperforming singles, the obvious next move to earn the allSTARS* a long overdue top ten hit was a cover version.